Jay Benjamin, Chief Creative Officer, Saatchi & Saatchi New York

Jay is a new breed of creative leader whose body of work transcends mediums and blurs the lines between advertising, art, entertainment and utility.

A native of New York, Jay began his career as an art director at Bozell before heading off to Australia where he played a pivotal role in winning five Agency of the Year titles for Saatchi & Saatchi Sydney and Auckland. Not long after, as co-ECD of Leo Burnett Sydney he won the Cannes Media Grand Prix with Canon ‘Photochains’ as well as Cannes Media Agency of the Year. He helped ignite a global movement of over 1 billion people with Earth Hour’s ‘Vote Earth’ campaign and the agency became the 7th most awarded agency in the world according to the Gunn Report. In 2009 Jay was named to Adnews Magazine’s 40 under 40 list. 

In 2010, Jay came home to New York to launch a new, entrepreneurially driven office for Leo Burnett. In under 3 years, the agency made Adage’s Agencies to Watch list, doing work for Chobani, The Village Voice, Samsung, Kellogg’s, Allstate and new technology brand Filip. The agency’s work for the Village Voice, ‘New York Writes Itself’, including a crowd sourced off-broadway play, won an inaugural Gold Lion for Branded Content at Cannes in 2012 and Best of Show at the One Show Entertainment awards in 2013. In 2013 the agency was ranked 2nd in the world in Branded Content by AdAge.

Jay has travelled the world influencing positive change for some of the world’s biggest brands and causes, won 35 Cannes Lions and hundreds of international awards, but still struggles to figure out how to put his two young girls to bed at the same time.